Shaun F*%#ing White..
Talk about on top of the world. If you think about it, there is really no other spokesperson for his generation. No actor, no musician, no basketball star…This kid is it – this is the spokesperson for the neXt generation. And his sponsorship dollars reflect that. He earned more money from sponsorships last year that any quarterback in the NFL.
This is Shaun’s second cover on Rolling Stone and it’s a pretty cool one. The photos show Shaun wearing his Olympic gold medal, setting fire to his snowboard and playing air guitar Hendrix-style in a pair of skin-tight stars and stripes pants.
When Red Bull builds you your own half-pipe in the Rocky Mountains so you can have private, uninterrupted training sessions, you know you’re the real deal. The Shaun White phenomenon is in full affect now.
