Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

More new EC goodness in stock. Fresh new designs by EC artist, Tony DeBoom – Salty and Beach Machine are in the EC store, and our classic Release the Beast is now available in iron. Enjoy!

It’s only a matter of time before this finds it’s way to the Tour or Kona. A flexible circuit attached to the surface of skin like a tattoo – and can detect heart, muscle and brain activity. Tiny curly wires in a flexible membrane make up these devices and work better than conventional hard, brittle circuits, because body tissue itself is soft and pliable.

“We’re trying to bridge that gap, from silicon, wafer-based electronics to biological, ’tissue-like’ electronics, to really blur the distinction between electronics and the body,” said materials scientist John Rogers from the University of Illinois Urbana-Champaign. “As the skin moves and deforms, the circuit can follow those deformations in a completely noninvasive way.”

These devices could detect brainwave activity before a seizure and respond to the electrical abnormalities. The scientists also say the could be particularly useful for premature babies…or endurance athletes.

Check out the video above to learn more.

Thanks to Mashable for the heads-up

We have a very special limited run of Life is Swell on our popular yellow snow tee. Get’em before their gone.

[Kraftwerk's popular Tour de France Tune]

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

EC artist, Tony DeBoom ew art for 3/GO Triathlon Mar-Apr 2012 – Hits the shelves Feb 7.

[click on image to view]

EC Ambassador and longtime DeBoom friend, Tim Waggoner (aka, “Lucho”) recently hooked up with sponsor, Ultimate Direction, to share tidbits about his ultra running philosophy and to give us a sneak peak into his training strategy and lifestyle. Tim’s got a great blog that is definitely worth checking out – Jog Hard.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Here’s a look at the official poster for ALO’s 6th Annual Tour d’Amour of California designed by EC artist, Tony DeBoom.

Listen and let it grow on you. Good message from a great performer.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Very busy day at Outdoor Reatailer Winter Market. Only time to grab a few photos. Did bump into Bear Grylls and had to say hello. Also snagged tickets to Michael Franti who rocked the house at the Depot. If you ever get the chance to see him – highly recommended!

At one point Franti showed up in the balcony and danced and sang his way back to the stage – was a very cool moment during a very high energy show. Ended the evening with Bob Marley’s Could you be loved. Great Night!